Media, Membership, and Marketing Associate at Museum of Chinese in America

Tue, 2017-12-05 14:45 -- Anonymous (not verified)

Employer: Museum of Chinese in America

Expires: 12/15/2017

Membership, and Marketing AssociateMuseum of Chinese in America (MOCA)The Museum of
Chinese in America is a non-profit institution that engages audiences in an
ongoing dialogue, in which people of all backgrounds are able to see U.S.  history and society through a critical lens,
to reflect on their own experiences, and to make meaningful connections between
the past and the present, the global and the local, themselves and others.
Through its exhibitions, collections, and programs, MOCA invites people of all
backgrounds to explore the diversity and complexity of U.S. history and
culture, while gaining unique access to the images, papers, oral histories, and
artifacts which document the story.

The Museum of Chinese in America (MOCA) seeks
an energetic, detail-oriented Media,
Membership, and Marketing Associate to join
its external affairs team.
This person will be an important part of
the MOCA team, managing data and relationships with media and membership. This
individual will also design and execute on MOCA’s marketing needs, including
the design of signage, materials, and publicity materials. S/he will identify and capitalize on opportunities to grow
MOCA’s media presence, membership, and overall institutional marketing efforts. The ideal candidate will be a self-starter,
who will create and implement a plan to increase membership recruitment and engagement. The
individual will work closely with the President and other members of the
marketing, development, and special events team.

Essential Functions:

Work closely with the President to manage the
membership and annual fund department’s fundraising and budget, including
revenue goal setting and review of both expenses and income, to achieve
fundraising targets and membership growth goals.
Establish overall strategy and the annual
calendar of membership events and programs, in collaboration with MOCA
Develop and administer processes, systems and
timeline for maintaining all membership and annual fund appeal
solicitation mailings and email communications, including acquisitions,
renewals, upgrades, invitations, and general communications.Manage memberships in MOCA’s database,
including input of data/records, gifts processing, list pulls and creation
of reports, and staff training, etc. Manage membership gifts process, in
coordination with Visitor Services and Operations team.
Draft all membership materials; such as, thank
you letters, renewals, web content, emails, e-blasts, appeals and special
marketing materials, as needed.
Promote and increase membership on site at the
Museum, as well as through community outreach and special events (e.g.,
Members’ previews and Members only initiatives).Develop and generate monthly and yearly annual
fund and membership reports and updates to monitor performance.
Work collaboratively
across departments to market the programs and exhibits of the Museum
(Exhibitions, Public Programs, Education, Collections, Visitor Services,
and Operations). Supervise volunteers and interns, as needed.
Design MOCA’s marketing materials for events and
special events.
Build relations and serve as first-point of contact for MOCA’s
press relations and social media; arrange press conferences and issue
press announcements as necessary.


Bachelor’s degree or equivalent experience required.
Minimum of 2 years direct experience and
successful track record in building and maintaining membership, annual giving
development or direct marketing in a non-profit setting.
Expertise and working proficiency in Tessitura
Strong project management skills, with a
proven ability to work on multiple projects simultaneously, and keen
attention to detail and deadlines.
Excellent supervisory, organizational and
prioritization skills.
Strong writing, editing and communications
Excellent team player with abilities to
motivate, supervise, and work cooperatively and effectively with staff, as
well as work well independently..
Demonstrated proficiency in InDesign, Illustrator,
MS Word, Excel, Outlook, Power Point.
Flexibility in attending
membership/development or museum events on evenings or weekends, as
Knowledge of email marketing tool preferred
Experience with a museum or cultural
institution preferred.

Museum of Chinese in America is an Equal Opportunity Employer. Applications will be accepted through December
1, 2017. Submissions without salary
requirements will not be accepted. 

Department of Economics

University of Virginia
248 McCormick Rd
Charlottesville, VA 22904-4182
Phone: 434-924-3177
Fax: 434-982-2904